When creating the packaging for Kingpin Labs we wanted to create something that is bold and sleek. We established packaging that’s edgy and masculine while allowing for more white space. For products to stand out, they need to be simple, clean, easy to read, and punchy.
Our use of bright spot color and edgy graphics with black and white labels highlights the brand’s vital information and draws the consumers’ attention. These products stand out on the shelves and appeal to the modern consumer. The products feel high end yet are still approachable to normal CBD consumers.